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Link and Back Link Initiatives

Relevancy based search engines use linking to determine the relative credibility of one site versus another with respect to subject matter. You may have heard the terms "Link Popularity" and "Page Rank" through search engine optimization research. These terms refer to the existence of external links from sites that link to yours. External links tell the search engine that others believe you to have credible information. These links can have a substantial impact on your ability to achieve and maintain prominent positioning for the keywords you covet.

eGrowth Marketing works with you to help increase the number, quality and manner in which external sites are linked to your website. eGrowth Marketing works to find credible sites to link to and external sites to link to your site.

eGrowth Marketing works with your internal links to build page rank with the search engines. Page Rank helps identify which of your pages the search engines will show to your audience.